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Burger King may have prepared this promotion specifically for Brazil. Even if it is not accessible in the United States, the BK Barbie Combo is bound to go viral.
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"Each BK Barbie Combo includes a Pink Burger, an order of Ken's fries (regular BK fries served in a Mattel-themed sleeve), a Barbie Shake, and your choice of iced drink," according to The Fast Food Post.
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"The Pink Burger consists of an original flame-grilled beef patty topped with a slice of cheddar cheese, a smokey pink sauce, and crisp diced bacon on a toasted plain bun," according to the website.
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"The Barbie Shake is a pink shake topped with vanilla soft serve, strawberry-flavored Nesquik, and a pink and white chocolate-coated donut."
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Burger King is still ranked third in the United States, behind McDonald's and Wendy's, but it is a global powerhouse.
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During the company's Q1 earnings call, RBI CEO discussed the company's outstanding first quarter outside of its home market.
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Burger King is up next. First, the foreign corporation increased system-wide revenues by 19% in the first quarter, adding more than $400 million in sales year over year.
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"Comparable sales were 12.3% higher due to 5.2% net unit growth and a healthy balance of traffic and check," he explained. The chain's global growth has been fueled by its products and value.
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"Our top-line success this quarter was driven by the promotion of Burger King's most important equity, the Whopper," he explained further.
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The CEO also attributed brand success to the $5 Your Way Meal and 30% rise in digital sales.
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